Etsy SEO Tools
Sale Samurai Review for Etsy Sellers
Sale Samurai's free plan gives 20 keyword searches and 10 listing analyses a month with no card required. Is that enough to sell on Etsy?
Best for: Etsy sellers who want to test keyword research before paying anything
Category: Etsy SEO Tools
Last updated: 2026-09-27
Official site: salesamurai.io
Pricing and features may change. Always verify details on the official website before subscribing.
Our rating
4.1 / 5
Weighted from five criteria published on our review methodology page, using Sale Samurai's own published pricing and plan limits. Last checked 2026-09-27.
- Free plan usefulness
- 4/530% weight
- The free plan is permanent and needs no payment method, but 20 keyword searches a month is about one a day, so the limit bites quickly for anyone with a real catalogue.
- Entry price for a small seller
- 4/520% weight
- The Monthly plan is $19.99, inside the $10.01 to $20 band, and annual billing brings it to $16.65/month.
- Cost predictability as you grow
- 5/520% weight
- Flat monthly and annual prices with all features included on every tier. No credits and no price that changes with shop volume.
- Platform fit
- 3/520% weight
- Built for Etsy only. Sellers on Shopify, Amazon or their own store cannot use it.
- Price transparency
- 5/510% weight
- All three tiers are published with prices and their exact search limits on the pricing page.
Quick verdict
Sale Samurai is a reasonable Etsy keyword tool with a free plan you can actually start on, which puts it ahead of tools that want a card before showing you anything. The trade-off against eRank is volume and price: eRank gives you 5 lookups a day for free, which is roughly 150 a month, while Sale Samurai gives you 20 a month but charges less per feature once you upgrade and adds a browser extension. If you only research keywords occasionally, the free plan is enough. If you research daily, eRank's free tier stretches further and its paid plans start lower.
- Best for
- Etsy sellers who want to test keyword research before paying anything
- Main category
- Etsy SEO Tools
What is Sale Samurai?
Sale Samurai is an Etsy keyword research and listing analysis tool. It reads live Etsy search data to show search volume, competition and trends, and it ships a Chrome extension that overlays its data on Etsy pages while you browse. The free plan is unusual in a useful way: it needs no payment method at all, and it gives you 20 keyword searches and 10 listing analyses a month. Twenty searches a month is about one a day, so the free tier suits a seller validating a handful of product ideas rather than someone optimising a large catalogue.
Pros and cons
Pros
- Free plan needs no payment method
- Chrome extension shows data directly on Etsy pages
- Flat monthly pricing with no credit system
- 3-day trial on paid plans also needs no card
Cons
- Free plan allows only 20 keyword searches and 10 listing analyses a month
- Etsy only, so it is no use if you sell elsewhere
- Etsy-only data means you cannot compare across marketplaces
Free plan and pricing
Free plan
A genuinely free plan with no payment method required, but 20 keyword searches a month works out at roughly one a day. Enough to validate product ideas, not enough to optimise a catalogue.
- 20 keyword searches per month
- 10 listings analysed per month
- No payment method required
- All features included, only volume is capped
Plans
| Plan | Price | What you get |
|---|---|---|
| Freemium | $0/mo | 20 keyword searches/month · 10 listings analysed/month · No payment method required |
| Monthly | $19.99/mo | Unlimited keyword research · Chrome extension · Shop analytics dashboard |
| Yearly | $16.65/mo | Billed $199.90 annually · Everything in Monthly · Two months free |
Pricing in detail
Sale Samurai publishes three options. Freemium is $0 with 20 keyword searches and 10 listing analyses a month, and no payment method is required. Monthly is $19.99. Yearly is $16.65/month billed as $199.90 annually, which the pricing page describes as two months free. All features are included on every tier, so the difference between free and paid is volume rather than functionality. Paid plans start with a 3-day trial that also requires no credit card.
Who should use Sale Samurai?
- Etsy sellers who want to test keyword data before paying
- Sellers validating a small number of product ideas
- Beginners comparing Etsy SEO tools on price
- Sellers who prefer seeing data inside Etsy rather than in a separate dashboard
Who should avoid Sale Samurai?
- Sellers on platforms other than Etsy
- Shops that need more than 20 keyword searches a month and will not pay $19.99
- Sellers who need competitor tracking across several marketplaces
Alternatives
If Sale Samurai is not the right fit, compare these alternatives:
Final verdict
Sale Samurai is a reasonable Etsy keyword tool with a free plan you can actually start on, which puts it ahead of tools that want a card before showing you anything. The trade-off against eRank is volume and price: eRank gives you 5 lookups a day for free, which is roughly 150 a month, while Sale Samurai gives you 20 a month but charges less per feature once you upgrade and adds a browser extension. If you only research keywords occasionally, the free plan is enough. If you research daily, eRank's free tier stretches further and its paid plans start lower.
Is Sale Samurai right for your store?
Start by checking the current pricing, free plan limits, integrations, and whether the tool solves a problem you already have.
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Use curated best tool lists to compare several software options for a specific ecommerce task or seller type.
Comparisons
Compare similar tools side by side
Read direct comparisons when you are choosing between two similar tools or switching from one platform to another.
Frequently asked questions
Does Sale Samurai have a free plan?
Yes. The Freemium plan is $0 and includes 20 keyword searches and 10 listing analyses a month, with no payment method required.
How much does Sale Samurai cost?
Monthly is $19.99. Yearly is $16.65/month billed as $199.90 annually. All features are included on every tier, so you are only paying for volume.
Is Sale Samurai better than eRank?
It depends on how often you research. eRank's free plan allows 5 lookups a day, roughly 150 a month, while Sale Samurai's allows 20 a month. Sale Samurai adds a Chrome extension that shows data on Etsy pages.
Does Sale Samurai work for Shopify sellers?
No. It reads Etsy search data and is built for Etsy sellers only.